Etsy Fees 2026: Listing, Transaction & Payment Fees Explained

Who this is for

Sellers asking "how much does Etsy take from sellers?" and "how much does Etsy charge to sell?" — whether you're researching fees before opening a shop, calculating profit margins, or comparing Etsy selling fees against other platforms. You need accurate fee numbers, not vague percentages.

The goal

Know your true costs so you can price for profit, not just revenue. By the end of this guide, you'll understand every fee Etsy charges, when each applies, and how to calculate your actual take-home from any sale.

Quick summary: What are Etsy seller fees?

For a typical US seller without Offsite Ads, Etsy takes approximately 10-11% of your total sale (including shipping). Here's the breakdown:

Fee Type	Amount
Listing fee	$0.20 per item
Transaction fee	6.5% of sale + shipping
Payment processing	3% + $0.25
Total (typical)	~10-11%

If Offsite Ads apply, add 12-15% to that total, bringing fees to 22-26% of your sale.

Complete Etsy sales fee structure at a glance

Every fee you might encounter as an Etsy seller:

Fee Category	Rate/Amount	When It Applies	Can You Avoid It?
Listing fee	$0.20	Every new listing, renewal, or sale from multi-quantity	No—mandatory for all sellers
Transaction fee	6.5%	Every sale (item + shipping + gift wrap)	No—mandatory for all sellers
Payment processing	3% + $0.25 (US)4% + £0.20 (UK)4% + €0.30 (EU)3-4% + $0.25 AUD (Australia)	Every sale through Etsy Payments	No—Etsy Payments is mandatory
Offsite Ads	12% (sales $10K+)15% (sales under $10K)	When buyer clicks Etsy ad and purchases within 30 days	Only if under $10K annual sales
Currency conversion	2.5%	When listing currency ≠ payment account currency	Yes—list in your account currency
Regulatory operating fee	0.32-1.1%	UK: 0.32%France: 0.47%Italy: 0.32%Turkey: 1.1%	No—applies to sellers in these countries
Shipping label markup	Varies	When you buy labels through Etsy (still 30-35% below retail)	Yes—ship independently
Etsy Plus	$10/month	Optional subscription for credits and perks	Yes—completely optional
New shop setup	$15 one-time	When opening a new shop (added in 2024)	No—required for new shops

Bottom line: On a typical $50 sale with $8 shipping, a US seller without Offsite Ads pays approximately $5.96 in fees (10.3% of total). With Offsite Ads at 12%, that jumps to $13.40 (23.1% of total).

Let's break down each fee in detail.

1. Etsy listing fees: $0.20 per item

Every time you list an item on Etsy, you pay $0.20. This fee applies when:

• You create a new listing
• A listing auto-renews (every 4 months if unsold)
• A multi-quantity listing sells and renews for remaining stock

What triggers the fee:

• Creating a new listing: $0.20
• Listing expires and renews: $0.20
• Selling one item from a multi-quantity listing: $0.20 for the renewal

What doesn't trigger the fee:

• Editing an existing listing (free)
• Deactivating a listing (free)
• Renewing manually vs. auto-renew (same $0.20 either way)

Multi-quantity listings

If you list 10 identical items in one listing, you pay $0.20 upfront. Each time one sells and the listing renews for the remaining quantity, you pay another $0.20.

Example: List 10 mugs → sell all 10 → pay $0.20 × 10 = $2.00 total in listing fees.

New shop setup fee

As of 2024, new Etsy shops pay a one-time $15 setup fee before opening. Existing shops aren't affected.

2. Etsy transaction fees: 6.5%

Etsy charges 6.5% on the total sale amount. This includes:

• Item price
• Shipping charges
• Gift wrapping (if offered)

Yes, you pay fees on shipping. If you charge $50 for an item plus $10 shipping, the 6.5% applies to the full $60.

This is separate from payment processing fees—you pay both.

3. Payment processing fee: 3% + $0.25 (US)

When a buyer pays through Etsy Payments, you're charged a payment processing fee. For US sellers, that's 3% of the order total plus $0.25.

This fee also applies to the full order amount including shipping and gift wrapping.

International payment processing rates

Rates vary by where your bank account is located:

Country	Rate
United States	3% + $0.25
United Kingdom	4% + £0.20
EU countries	4% + €0.30
Canada	3-4% + $0.25 CAD
Australia	3-4% + $0.25 AUD
Japan	6% + $0.30

UK sellers also pay 20% VAT on Etsy's service fees. Australian sellers pay 10% GST.

Is Etsy Payments mandatory?

Yes, in most countries. Etsy Payments is required for sellers in 36+ eligible countries including the US, UK, Canada, Australia, and EU. You cannot use standalone PayPal as your only payment method.

Currency conversion fee: 2.5%

If your listing currency differs from your Etsy Payments account currency, you pay an additional 2.5% currency conversion fee. List in your payment account currency to avoid this.

4. Offsite Ads fee: 12-15%

Etsy runs ads for your listings on Google, Facebook, Instagram, and Pinterest. If a shopper clicks one of these ads and buys from your shop within 30 days, you pay an Offsite Ads fee.

The rates

Your annual sales	Fee rate	Can you opt out?
Under $10,000	15%	Yes
$10,000 or more	12%	No

The catch: Once you hit $10,000 in annual sales, Offsite Ads become mandatory. You cannot opt out, even if your sales later drop below $10,000.

The good news: the fee is capped at $100 per order, regardless of order size.

What triggers the fee

You only pay when:

1. A shopper clicks an Offsite Ad featuring your listing
2. That shopper makes a purchase from your shop within 30 days
3. The fee applies to that specific order

No click, no fee. No purchase, no fee. The 30-day attribution window is the key—if someone clicks your ad on January 1st and buys on January 25th, you pay the fee.

How to opt out (if eligible)

If you've made less than $10,000 in the past 365 days:

1. Go to Shop Manager → Marketing → Offsite Ads
2. Click Stop promoting my products
3. Confirm opt-out

Processing takes up to 3 business days.

5. Etsy Plus subscription: $10/month (optional)

Etsy Plus is a paid subscription with perks for active sellers:

What's included:

• 15 listing credits per month ($3 value)
• $5 Etsy Ads credit per month
• 6 months free Adobe Express Premium access
• Advanced shop customization (banners, layouts)
• Restock request feature for buyers
• Shipping box discounts

Is it worth it? If you create 15+ listings per month and use Etsy Ads, you break even on the credits alone. The Adobe Express access adds value if you design your own graphics.

Credits don't roll over—use them or lose them each month.

6. Regulatory operating fee (select countries)

In some regions, Etsy charges a regulatory operating fee to cover local compliance costs:

Country	Fee rate
United Kingdom	0.32%
France	0.47%
Italy	0.32%
Turkey	1.1%

This applies to item price, shipping, and gift wrapping. If you sell in these markets, factor this into your pricing.

7. Shipping label discounts

Etsy offers discounted shipping labels through USPS, UPS, and FedEx:

• USPS: Up to 30% off retail rates
• UPS: Up to 30% off retail rates
• FedEx: Up to 35% off retail rates

There's no additional fee to use Etsy shipping labels—the discounts are passed directly to you. Actual savings depend on package size, weight, and destination.

Real sale examples: Complete fee breakdowns

Let's calculate exact take-home amounts for three scenarios. All examples assume US seller, no Offsite Ads unless noted.

Example 1: $25 item, no shipping

Sale price:                      $25.00
Shipping:                        $0.00
────────────────────────────────────────
Listing fee:                     -$0.20
Transaction fee (6.5% of $25):   -$1.63
Payment processing (3% + $0.25): -$1.00
────────────────────────────────────────
Total fees:                      $2.83
Your take-home:                  $22.17
Etsy's cut:                      11.3%

Example 2: $50 item + $8 shipping

Sale price:                      $50.00
Shipping:                        $8.00
Order total:                     $58.00
────────────────────────────────────────
Listing fee:                     -$0.20
Transaction fee (6.5% of $58):   -$3.77
Payment processing (3% + $0.25): -$1.99
────────────────────────────────────────
Total fees:                      $5.96
Your take-home:                  $52.04
Etsy's cut:                      10.3%

Example 3: $100 item + $12 shipping (WITH Offsite Ads at 12%)

Sale price:                      $100.00
Shipping:                        $12.00
Order total:                     $112.00
────────────────────────────────────────
Listing fee:                     -$0.20
Transaction fee (6.5% of $112):  -$7.28
Payment processing (3% + $0.25): -$3.61
Offsite Ads (12% of $112):       -$13.44
────────────────────────────────────────
Total fees:                      $24.53
Your take-home:                  $87.47
Etsy's cut:                      21.9%

Notice how Offsite Ads nearly doubles Etsy's cut—from ~10% to ~22%.

The fee formula

Calculate your take-home from any Etsy sale:

Take-home = Order Total - Listing Fee - Transaction Fee - Payment Processing - Offsite Ads (if applicable)

Where:
- Order Total = Item Price + Shipping + Gift Wrap
- Listing Fee = $0.20
- Transaction Fee = Order Total × 0.065
- Payment Processing = (Order Total × 0.03) + $0.25
- Offsite Ads = Order Total × 0.12 or 0.15 (only if triggered)

Use our free Etsy Fee Calculator to run the numbers instantly for any sale amount.

How to minimize Etsy fees

Strategies that work

1. Build fees into your prices Don't price based on costs alone. Add 12-15% to account for Etsy fees, then add your profit margin on top.

2. Offer free shipping strategically Build shipping into your item price. You pay the same fees either way, but buyers see a cleaner total and you get the search ranking boost from Etsy's free shipping preference.

3. Optimize for higher order values The $0.25 payment processing fee is flat per order. A $100 order pays the same $0.25 as a $10 order, making the percentage impact smaller on larger sales.

4. Stay under $10K if Offsite Ads concern you This is a legitimate business decision. If the mandatory 12% Offsite Ads fee would hurt your margins, consider whether staying under the threshold makes sense for your business.

Strategies that don't work

Avoid shipping charges to dodge fees You still pay fees on the item price. And underpricing shipping means you absorb the cost anyway.

Raise prices only when Offsite Ads trigger The fee applies based on buyer behavior, not your pricing. You can't predict or control which orders will be attributed to Offsite Ads.

Move high-value sales off-platform This violates Etsy's terms of service and risks account suspension. It's not worth it.

How Etsy compares to other platforms

Platform	Total typical fees	Notes
Etsy	10-11% (no ads) / 22-26% (with ads)	Built-in audience, mandatory Offsite Ads at $10K+
Amazon Handmade	15%	No listing fees, requires Professional account
eBay	15-18%	Good for auctions, less handmade-focused
Shopify	2.9% + $0.30	Lowest fees, but no built-in traffic

Etsy's fees are competitive for the marketplace model—you're paying for access to 90+ million active buyers. Shopify is cheaper but requires you to drive all your own traffic.

For a deeper comparison, see our guide to Etsy pricing and shipping strategy.

FAQ

How much does Etsy take from sellers?

Etsy takes approximately 10-11% from every sale. This comes from three mandatory fees: a $0.20 listing fee, a 6.5% transaction fee on the order total (including shipping), and a 3% + $0.25 payment processing fee. If Offsite Ads apply, Etsy takes an additional 12-15%, bringing the total to 22-26%.

How much does Etsy charge to sell?

Etsy charges sellers three fees on every sale: $0.20 to list the item, 6.5% of the sale price plus shipping, and 3% + $0.25 for payment processing. There's also a one-time $15 setup fee for new shops. On a typical $50 sale, Etsy charges about $5.50 total in fees.

How much does Etsy charge?

For a standard sale without Offsite Ads, Etsy charges roughly 10-11% of your order total. The exact amount depends on your item price, shipping cost, and whether Offsite Ads apply. Use our Etsy Fee Calculator to see the exact fee breakdown for any sale amount.

How much does Etsy take from a $100 sale?

For a $100 sale with no shipping and no Offsite Ads, Etsy takes approximately $10.08:

• $0.20 listing fee
• $6.50 transaction fee (6.5%)
• $3.25 payment processing (3% + $0.25)

If Offsite Ads apply (12%), add $12.00 for a total of $22.08.

What percentage does Etsy take total?

Without Offsite Ads: approximately 10-11% of your order total (including shipping). With Offsite Ads: 22-26% depending on your sales tier.

What are total Etsy selling fees per sale?

Etsy sales fees include three mandatory charges on every sale: the $0.20 listing fee, 6.5% transaction fee, and 3% + $0.25 payment processing. Combined, Etsy selling fees total approximately 10-11% of your order amount. If Offsite Ads apply, add 12-15% on top.

Can I opt out of Etsy Offsite Ads?

Only if you've made less than $10,000 in sales over the past 365 days. Once you cross that threshold, Offsite Ads become mandatory and you cannot opt out—even if your sales later drop below $10,000.

Are Etsy fees worth it compared to other platforms?

For handmade and vintage sellers, generally yes. Etsy provides access to a large, buyer-ready audience that you'd have to build yourself on Shopify. The 10-11% fee (without Offsite Ads) is competitive with Amazon Handmade's 15% and eBay's 15-18%.

Do I pay fees on shipping charges?

Yes. Both the 6.5% transaction fee and the 3% payment processing fee apply to your total order amount, which includes shipping and gift wrapping.

What are Etsy payment processing fees?

Payment processing fees cover the cost of accepting credit cards and other payment methods through Etsy Payments. For US sellers, it's 3% of the order total plus $0.25 per transaction. Rates vary by country.

How often does Etsy change their fees?

Etsy has raised fees several times over the years—most notably increasing the transaction fee from 5% to 6.5% in 2022. Core fees have been stable since then, but Etsy adjusts regulatory operating fees periodically in specific countries.

What are Etsy fees in Australia in 2026?

Australian Etsy sellers pay the same core fees as other countries: $0.20 listing fee and 6.5% transaction fee. Payment processing is 3-4% + $0.25 AUD per transaction. Australian sellers also pay 10% GST on Etsy's service fees (the fees themselves, not on your sales). Offsite Ads work the same—12% if you've made $10K+ annually, 15% if under (and you can opt out).

What is the Etsy listing fee in 2026?

The listing fee is $0.20 per item. You pay this when you first create a listing, when it auto-renews every 4 months if unsold, and each time a multi-quantity listing sells and renews for remaining stock. This fee has remained $0.20 since 2018 and hasn't changed in 2026.

Is Etsy Plus worth it?

If you list 15+ new items per month and run Etsy Ads, the $10 subscription pays for itself in credits. The Adobe Express access is a bonus if you design your own shop graphics. For low-volume sellers, it's usually not worth it.

Next steps

1. Calculate your margins using the fee formula above or our Etsy Fee Calculator — or read our fee calculator walkthrough for step-by-step examples
2. Understand shipping costs — see our Etsy shipping fees guide for carrier rates, free shipping strategy, and how shipping affects your total fees
3. Check your real profit — our Etsy profit calculator guide shows what you actually keep after fees, materials, and shipping
4. Optimize your titles with our Etsy Title Generator to maximize visibility
5. Generate converting tags using our Etsy Tags Generator

For complete listing optimization, try our AI Listing Generator to create titles, tags, and descriptions that work together.

Sources

• Etsy Fee Basics – Etsy Help
• What are the Fees and Taxes for Selling on Etsy? – Etsy Help
• What are Payment Processing Fees for Selling on Etsy? – Etsy Help
• How Etsy's Offsite Ads Work – Etsy Help
• What is Etsy Plus? – Etsy Help
• What is a Regulatory Operating Fee? – Etsy Help
• Fees and Listing Multiple Quantities – Etsy Help
• Currency Conversion Fees – Etsy Help
• Fees & Payments Policy – Etsy Legal
• Etsy Payments Policy – Etsy Legal